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Orases Blog: Planning
Posted in: Business, Culture, Planning, Software Development, Web Development
Arien Talabac
Friday, April 6, 2012
Is pair programming a good technique to implement for web development?
Posted in: Marketing, Measurement, Planning
Nick Damoulakis
Monday, December 19, 2011
Budget constraints will always form a barrier between what marketing professional’s want, and what they can do.
Posted in: Planning, Hosting, Technology, Ecommerce, Security, Compliance
Nick Damoulakis
Monday, October 10, 2011
And Just When You Thought You Were Going to Get Off Scot Free: PCI Compliance and Your Business
Posted in: Business, Information Architecture, Measurement, Planning, SEO, Social Media
Nick Damoulakis
Friday, February 25, 2011
Non-profit organizations don’t usually have the same resources that their for-profit counterparts tend to enjoy. Online marketing opportunities, however, give NPOs an edge because users appreciate the chance to be associated with good causes and are willing to let that affiliation be known. Below are my final recommendations for implementation and analysis actions items that will take awareness of your organization’s goals and needs to the next level.
Posted in: Business, Information Architecture, Marketing, Planning, Social Media
Nick Damoulakis
Tuesday, February 15, 2011
Non-profit organizations continually face an up-hill battle for funding and support. In part 2 of this 3-part series, I share some additional tips on how organizations can connect with their audience and make getting the word out about their cause and needs a lot less dependent on internal resources, and much more enticing and easy for online users to carry out on behalf of their favorite non-profit.
Posted in: Business, Marketing, Measurement, Planning, Social Media
Nick Damoulakis
Tuesday, February 8, 2011
Over the past decade, I has helped numerous non-profit organizations with their online marketing strategy. Each non-profit faces different challenges due to their limited budget, staff size and overall understanding of the best use of online marketing. With all the options on the web today, I have put together a list of 10 valuable ways to help non-profits find the means to promote their brand, market their events and, most importantly, encourage online donations to drive revenue.
Posted in: Business, Information Architecture, Marketing, Measurement, Planning
Nick Damoulakis
Sunday, July 11, 2010
While developing promotional campaigns for the B2B sector, it’s important to recognize that sales cycles are long and lead generation is crucial. For this reason, companies need to redirect their focus from outbound marketing strategies (cold calling, pop-up ads) to inbound marketing promotions, or the process of getting qualified leads to call you.
Posted in: Business, Culture, Marketing, Planning
Nick Damoulakis
Thursday, June 10, 2010
During the 14th century, an English logician developed a meta-theoretical principle called Occam’s razor. It’s the notion that if you have two theories for explaining something, it’s likely that the most simple is correct. When it comes to addressing innovation in today’s market, this is the lens that I use.
Posted in: Business, Information Architecture, Planning
Adam Yapkowitz
Wednesday, May 12, 2010
This probably sounds familiar – you want to build a website or maybe you are looking to upgrade your current website. You have some ideas but struggle with the next step. A new look, some new features, e-commerce. The pitfall too many companies make is not having a plan. Not doing the discovery work before jumping to a project. We have all heard the old saying, “if you don’t have a plan, then you are planning to fail”.
Posted in: Business, Design, Planning, Software Development, Web Development
David Newman
Monday, May 10, 2010
Have you heard this expression? Do we really expect our clients to choose? What if your restaurant server asked if you would like your food served quickly, or would you prefer it to be good? Oh, you want both? Sorry, that’s going to cost a little more. If it isn’t acceptable in your personal life then it should not be acceptable in business!
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